On the 17th October 2014, Google rolled out the 6th stage of its Penguin filter update, the 3.0. Initially, the emphasis on this update was to fight spam and spammy techniques still being used to unethically boost a webpage’s ranking. And for all intents and purposes, the…

Halloween is coming up, and many companies fear the thought of a Facebook ‘dislike’ button materialising and striking down on their social posts. It’s a terrifying prospect, imagining that exciting new deal posted, torn to shreds by a fanbase wanting more, more, more. But a…

Google has added once more to the wide plethora of algorithms it uses to fight off spam, low quality content and unethical seo practices, which in turn offers far more concise search results for its global users.

Search engine giant Google have announced that Toolbar PageRank – a PageRank indicator found in Google Toolbar – is unlikely to be updated again. In recent years the toolbar, once a favourite amongst SEOs because of its public insights into PR, has steadily but surely…

An announcement by Barry Schwartz of Search Engine Land has added credence to the widely held belief in the search engine optimisation world that Google is increasingly taking the experience of mobile users into account, more favourably ranking websites which are geared towards a responsive…

Last weeks RS Digital Weekly Round-up wasn’t just a one off, a feature to be forgotten as quickly as it was introduced. We’re back with another choice selection of SEO and Social Media based news, delving into a hot topic only the lucky ones can…