If you’ve been trying to keep up with SEO in recent years, you’ve probably heard a lot of buzz around content clusters and topic authority. These two concepts have become a cornerstone of modern SEO strategies, especially as search engines like Google continue to prioritise…
Search Engine Optimization
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Voice search has become a key player in how people search the internet, with the rise of smart speakers, virtual assistants, and voice-enabled devices. As technology continues to evolve, voice search is quickly becoming a staple in everyday life. But what does this mean for…
Backlinks have long been a cornerstone of SEO, serving as a key signal to search engines about the credibility and relevance of a website. As we move through 2024, the role of backlinks in SEO remains significant, but with nuanced changes reflecting evolving search engine…
In digital marketing, staying ahead of the curve is crucial for businesses aiming to thrive in the online arena. As we step into 2024, the landscape of Search Engine Optimisation (SEO) continues to evolve, presenting both new opportunities and challenges. Let’s delve deeper into eight…
As a wedding venue owner, you understand the importance of making a couple’s special day unforgettable. Your stunning location, impeccable service, and unique offerings can create lasting memories for your clients. However, to attract those clients in the first place, you need a strong online…
Follow these techniques to pass Google’s page experience standards and outrank your competitors. Google started ranking Core Web Vitals in 2021. All mobile and desktop searches were updated in February 2022. Since then, Google has developed new web speed technologies and tested a new performance…
Google updated product structured data documentation for returns policy markup. Google added requirements to the product structured data developers’ guidelines for sites to disclose product return policies in merchant listing experiences. Retail Listings Merchant listing experiences—rich results for merchants—are updated. Merchant listing experiences: Shopper Knowledge…
Google is formally renaming the Webmaster Guidelines as “Search Essentials,” with a three-section revamp. Google’s objective for the revamp, in addition to making the prior Google Webmaster Guidelines simpler to read, is to move away from the title “webmaster.” Over the last several years, Google…
This month we introduced the new logo, and this week it is all about the new RS Digital website! A new logo can’t be dealing with an old website, everything has to evolve together, and the new site is all about being united, for site…
An online advertising agency can take you far up the search engine rankings, avoiding having to learn the process of search engine optimisation (SEO) yourself! But many companies need to know at least the basics before they sign up for something, after all, you wouldn’t…
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