Rees Clayton Solicitors
SEO, Google Ads, Web Design
About: Rees Clayton Solicitors
Rees Clayton Solicitors is a leading Lancashire-based solicitors with a focus on personal injury law, immigration law, civil litigation, industrial disease, medical negligence, and family law.
The Brief
We were entrusted with revamping and optimizing the website sitewide, aiming for a high-impact, visually appealing user experience, coupled with a comprehensive digital marketing strategy. Our objective? To attract more clients across Lancashire and Manchester. Thanks to our efforts in Google SEO and expert Google Ads strategy, we are successfully generating regular inquiries. Explore our achievements at https://www.reesclayton.co.uk/.
The Strategy
We initiated a technical audit, identifying slow loading and SEO focal points. Our adept developers enacted fixes, optimising on-site SEO, reducing load time from 10 to 0.8 seconds. Subsequently, we prioritised a robust content marketing strategy, fostering relevant, SEO-friendly contextual backlinks. Leveraging press releases and blogger outreach, we engaged targets, boosting brand promotion, resulting in heightened targeted traffic, leads, and search rankings. Employing a lead-driven SEO methodology, complemented by a Google Ads campaign, we increased traffic and customer enquiries.
The Results
We targeted 136 keywords and todate have attained a significant presence, with over 60% ranking on page 1 of Google and 35% on page 2. Furthermore, our efforts yielded a notable 150% surge in monthly traffic, escalating from 500 to 1300 visitors.
