LinkedIn is a powerful tool for businesses if they use it well. It allows a company to seek out new talent, provide a level of authenticity for their brand, and forge connections with other businesses, which can be incredibly fruitful. But using LinkedIn properly is…
Google AdWords is a popular service for companies to create instant results. Pay-per-click (PPC) allows for company adverts to be seen on the highest pages on Google, and a well managed account can see a company experience great success with increased traffic. Rival services such…
It’s often been said that social media is a key partner to search engine optimisation (SEO), with links from social helping to ultimately improve online rankings, and new figures show this to be the case, as 31.24% of referral traffic currently comes through social media….
There are some who say Google favour Google, especially when it comes to displaying other social media sites on its search engine pages. And in the past, that has been true. But now, Google are easing up and allowing more social links to pop up…
Linkedin has been the place to visit for businesses since it’s start-up, but now social media giant Facebook are looking into their own business networking project, in hopes to drive businesses to their platform. Just what’s in store for the future of social business as…